Adirondack Winery Raises Funds for Making Strides
Cheers to Adirondack Winery for raising more than $10,000 for American Cancer Society’s Making Strides Against Breast Cancer of the Adirondacks.
Every year Adirondack Winery raises funds for this organization during its Drink Pink campaign in October.
Read the press release below to learn more.
For Immediate Release:
Adirondack Winery is thrilled to announce that its 7th Annual Drink Pink fundraiser has resulted in a $10,736 donation to the American Cancer Society’s Making Strides Against Breast Cancer of the Adirondacks.
The winery set an $8,500 goal when its fundraiser began Oct. 1st. The funds will be used to provide life-saving treatment and programs for local residents who have been affected by breast cancer.
“The response to this year’s fundraiser was incredible,” said Sasha Pardy, co-owner and president of Adirondack Winery and organizer of the 6th annual Adirondack Wine & Food Festival June 27th & 28th in Lake George. “Our customers – whether they have been personally touched by breast cancer or not – really rallied behind this cause and because of them we were able to make our biggest donation yet to this incredibly worthy cause.”
Adirondack Winery raised money in a variety of ways, including donating $4 for every bottle of its Drink Pink Berry Breeze, which this year featured a pink cap donated by Waterloo Container. The winery sold 1,116 bottles of this specialty wine during its campaign – another record. The winery also donated $5 for every Ultimate Wine Tasting for 2 it sold in October, 25% of pink accessory sales and $10 for every ticket it sold to its Uncork & Craft wine and crafting nights at its Lake George Tasting Room.
The winery also donated 100% of proceeds generated by sales of its raffle basket tickets. The raffle baskets – 5 in total – were full of $2,000 in prizes from Lake George’s most popular stores & attractions, including: Grandstand Merchandise, Wax ‘n’ Wix of Lake George, Lake George Steamboat Company, Fort William Henry Hotel & Conference Center, Adirondack Pub & Brewery, The Huddle Kitchen & Bar, Pirate's Cove Mini-Golf, Creations by DM, the Log Jam Restaurant, Holiday Inn Lake George, Lake George Distilling Co., Serendipity Boutique, Adirondack Extreme, Barkeater Chocolates, Country Inn & Suites Queensbury, The Fun Spot, Lake George Olive Oil Co., Adirondack Life Magazine, Martha's Dandee Creme, Waterfront Living, Grandstand Drinkware & Apparel & Making Strides Against Breast Cancer.
Winery customers also donated nearly $1,300 directly to the team’s Making Strides fundraising team.
The campaign culminated in the Making Strides 3K walk on Sunday, Oct. 27th in Glens Falls and the winery made its final donation for this year’s campaign on Saturday, November 2nd.
“In their 7th year of partnering with the American Cancer Society through Making Strides, Adirondack Winery has once again gone above and beyond,” said Annemarie Dillion, Senior Manager of Community Development at the American Cancer Society. “Their outstanding support allows us to offer more rides to treatments, more wigs, more free lodging and more hope to those affected by breast cancer. We are so very grateful for their ongoing commitment to the fight against breast cancer.”
Since Adirondack Winery began its Drink Pink campaign in 2013, the winery has raised $38,100 for Making Strides Against Breast Cancer.
For more information on this year’s Drink Pink fundraiser, please go to adkwinery.com/drinkpink
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