News Blog
Request Your 2022 Travel Guide
Posted: 3/7/2022 - 3-minute-read
LAKE GEORGE, NY — The Lake George Regional Chamber of Commerce & CVB’s 2022 Four-Seasons Travel Guide celebrates the organization’s 70th anniversary, introducing a special logo for the year to commemorate this milestone.
Some highlights of the content within the 52-page Travel Guide include:
- Reader-Submitted Travel Pro Tips and Photos
- Color-Coded Area Map
- Lodging Grid to help people sort through camping and accommodations amenities
- 400+ Member Listings Including Attractions, Dining, Shopping and More
- Facts about Lake George
- Lake George Region Trivia
The submitted photos and pro tips will also be used in a social media campaign. Photos and pro tips are continually being accepted for social media and the 2023 Travel Guide via this link.
The Chamber produces the Travel Guide in house and prints 70,000 copies annually. They are strategically distributed around the State and throughout the Northeast, at AAA offices, and across the U.S. and Canada through direct mail by request.
“With new data from where our visitors were coming from, we were able to readjust our distribution plan in 2021 to place the guides where they’d be most likely to be picked up. In 2022, we made similar changes to our distribution plan to match current intel,” said Executive Director Gina Mintzer, CMP, MHA.
This year’s cover features a photo of Paradise Bay by F. Cavone Productions as well as a photo strip showcasing different seasons and activities. The cover design was chosen with the help of the Chamber’s social media audience, who voted on two different designs.
The 2022 Travel Guide was printed by Freeport Press of Ohio without any special coatings in an effort to provide a publication that is as environmentally friendly as possible. It was also printed with water-based ink, which is thought to be more environmentally responsible than other options.
Print copies of the Travel Guide can be requested on lakegeorgechamber.com/contact or by calling (518) 668-5755. The digital version will be available in the coming weeks.
About the Lake George Regional Chamber of Commerce & CVB
The Lake George Regional Chamber of Commerce & CVB, Inc. strives to drive tourism to the Lake George region year-round while fostering a vibrant business community. The Chamber seeks to promote growth and development of its member businesses by offering networking events, educational programs, ribbon cuttings and other opportunities. Founded in 1952, the Chamber is a member-driven, not-for-profit 501 C (6) corporation. The Chamber, with a regional mindset, comprises more than 420 members in various sectors of the business community. The Chamber staffs the Visitor Center on the corner of Beach Road and Canada Street in the village of Lake George and the Adirondacks Welcome Center on the Northway between Exits 17 and 18 and typically serves more than 100,000 visitors annually. The Chamber also publishes an annual Travel Guidewith a 70,000 circulation and a Community & Business Directory geared toward people and businesses looking to move to the area. The Lake George Regional Convention & Visitors Bureau (LGRCVB) is a division of the Lake George Regional Chamber of Commerce & CVB and works as an extension of the Warren County Tourism Department. While the Tourism Department markets Warren County to the leisure consumer tourism market, the mission of the LGRCVB is to bring year-round, weather-proof group business to Warren County in the form of meetings, conventions, reunions, sports events, weddings, and more. Learn more at lakegeorgechamber.com . Connect with the Chamber on Facebook, Twitter,Instagram, and TikTok.
Media Contact:
Amanda Metzger
Marketing Director
518.668.5755
amanda@lakegeorgechamber.com
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